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Madame Tussauds to open in Dubai

Wax attraction to be located at island destination Bluewaters


Merlin Entertainments Ltd., the second-largest attraction operator in the world, has announced the opening of the world-famous wax attraction, Madame Tussauds, in Dubai, located within the popular island destination Bluewaters.

The attraction will provide an interactive fame experience where visitors can get up close and take pictures with 60 global stars, including 16 brand new wax figures from the Middle East region.

Madame Tussauds Dubai will be located next to Ain Dubai, the world’s largest observation wheel, and will enhance the vibrant destination’s position as one of Dubai’s most attractive tourism destinations.

Madame Tussauds first opened its doors in 1835 in London and has nearly 200 years of heritage. Each figure at Madame Tussauds is created using the expertise of sculptors who use the same techniques as the famous Marie Tussaud. It takes an artist 12 weeks to create a single lifelike figure, during which time they document 500 precise body measurements, insert real hair strand by strand, apply countless layers of paints to build up the skin tones, and more.

The time and craftsmanship is also reflected in the value of the figure, which can cost up to a whopping AED 700,000, depending on the detail required.

The first-ever Madame Tussauds experience in the GCC is set to be an attraction that truly represents the fascinating world of glamour, sport, music, and entertainment all under one roof. With seven themed rooms, guests can step into a Bollywood movie and take a picture with the Badshah of Bollywood, Shahrukh Khan, or make the impossible possible by taking a selfie with the beauty queen herself, Kylie Jenner.

In addition to well-known global figures, the new Madame Tussauds will also be home to figures celebrated in the Middle East, including Nancy Ajram and Maya Diab, alongside other figures to be announced.

Bluewaters blends residential, retail, hospitality, leisure, and entertainment experiences. The waterfront destination enjoys multi-mode transport options that offer tourists and residents the opportunity to reach the island by land or sea. It is connected to the bustling mainland via a direct road to Sheikh Zayed Road and a 265-meter pedestrian bridge links the island to The Beach opposite JBR.