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Alyasra launches new store design

DKNY-Mall of the Emirates refreshed with a new look and feel

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Alyasra Fashion has launched its first enhanced store design for DKNY GCC in Dubai’s Mall of the Emirates. The new store design will offer a new look and feel aligned with the brand’s ethos and its presence in the region.

Alyasra operates in the MENA region through strategic geographic locations including Kuwait, Kingdom of Saudi Arabia, the United Arab Emirates, Qatar, Iraq, and Kingdom of Bahrain.

Its retail division offers brands in segments that include watches and jewelry, premium fashion and lingerie, fashion and footwear, e-commerce, and omni-channel.