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Shiseido opens first Clé de Peau Beauté counter at DXB

Introduces premium skincare brand in response to growing regional demand

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Shiseido Travel Retail has opened its first Clé de Peau Beauté counter at Dubai Duty Free in Concourse B, of Dubai International Airport.

Shiseido has introduced its premium skincare brand in response to the growing demand in the region. The choice of DXB was driven by a strong partnership with Dubai Duty Free, the strategic location of the airport, high traffic volumes, demographic of skincare customers — 60 percent of which are Asian travelers — and world class facilities.

Clé de Peau Beauté is the No.1 brand in Japan in the prestige category.

Source

Dubai FDI