Sunday 17 November 2019
Amsterdam-based software provider Backbase has increased its global presence by opening an office in Dubai.
The move is in direct response to the increasing demand in the region, where banks show growing ambitions to deliver superior digital services and state-of-the-art mobile banking apps. For this ambition to become a reality, traditional banks across the Middle East require a technology partner that unifies legacy systems and new fintech capabilities into a seamless digital customer experience.
Backbase has worked with Bank ABC, Capital Bank of Jordan, National Bank of Iraq, QIB, and Gulf Bank.
Backbase sees opportunity in helping incumbent banks in the Middle East become digital-first by upgrading their offerings with neo banking capabilities and state-of-the-art onboarding journeys. The Middle Eastern region is seeing an increasing number of traditional banks merging. All of these consolidated banks have the same desire to become digital-first and give customers mobile banking experiences that support their lifestyle.
The office will be located in Marina Bay, situated close to Dubai Internet City.