Sunday 9 September 2018
PivotRoots, an Indian data and technology-led digital marketing agency, which has expanded operations across the Middle East and North Africa (MENA) region, has raised an undisclosed amount in its Series A investment from Dubai based KCP Capital.
The company has said the funds will be used to build proprietary technology and a stronger international presence over the next 12 to 18 months.
With a new office in Dubai this year, PivotRoots has already acquired clients that include Emirates NBD bank, Kaya Skin Clinic, and National Bank of Kuwait.
Its Indian and international clientele includes AmazonPrime Video, Disney, ICICI Bank, Pidilite, and Swiggy, among others. Company officials have said the team will work on tools automation and machine learning-based solutions to achieve its vision. The funds will also help expansion internationally in growing markets, especially in Southeast Asia.’