Chinese automaker opens new showroom in Dubai

As part of its larger expansion strategy, the company is planning an office in the region

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Monday 23 July 2018

China’s fast-growing auto major, GAC Motor, Guangzhou Automobile Group, has announced plans to open a 10,764 sqft showroom in July in order to showcase its vehicles in the Middle East.

As part of its larger expansion strategy, the company is planning an office in the region to ensure localized management of sales, services, marketing promotions and talent recruitment as well as increasing international collaborative efforts. The automaker said that it is also exploring options for expanding into Saudi Arabia this year.

In order to meet the market demand, GAC Motor has said that it will carry out compatibility tests in the region on its entire line-up of vehicles with the goal of adapting additional models.